Built for Restoration
Websites and phone agents
built for restoration contractors.
Water damage at 2am with a flooded basement. Fire restoration insurance work with 6-figure scopes. Mold remediation with health concerns. Atlas gives restoration contractors a professional site that ranks on Google and AI search — so you show up the second a homeowner Googles emergency restoration — plus an AI phone agent that catches every call, 24/7, with proper insurance qualifying built in.
Live in minutes
No contracts
Free preview & demo
The restoration reality
Four problems every restoration contractor deals with — and how Atlas fixes each one.
Restoration is 24/7 emergency work with insurance complexity. The first contractor on site usually wins the entire job. Your website needs to project IICRC credibility and your phone needs to capture emergency calls at 3am with proper insurance triage.
01
Emergency calls happen at 2am
Pipe bursts at midnight. House fire at 3am. Sewage backup on Sunday morning. The restoration contractor who answers in 60 seconds wins the entire restoration job — often $20K-$200K of insurance work. Voicemail loses it permanently.
Orion answers 24/7 with emergency triage. Captures the loss type (water, fire, mold, sewage), urgency level, insurance carrier, and books the same-hour response. You're on site before competitors check Monday email, winning the entire scope.
02
Insurance work has its own qualifying flow
A homeowner calling about a covered loss is a different customer than a self-pay job. They want to know about deductibles, direct billing, claims advocacy, and IICRC credentials. Most restoration sites lump everything together and lose insurance customers to companies that speak insurance fluently.
Genesis builds dedicated insurance-focused content covering direct insurance billing, claims process, IICRC certification, and carrier relationships. Orion captures policy details and carrier information on the call so your team is ready before they arrive.
03
IICRC credibility needs prominent placement
Customers and adjusters scanning your site are looking for IICRC certification, equipment investments (truck-mounted extraction, dehumidifiers, air scrubbers), and proper insurance. Generic template sites bury these signals and lose the trust battle.
Genesis builds trust-first layouts that surface IICRC certification, equipment showcase, insurance proof, and crew certifications near every CTA. Real photos of completed restoration work show scale and capability.
04
“Water damage near me” doesn't find you fast enough
Every restoration lead starts with an urgent search: “water damage restoration near me”, “fire damage cleanup [town]”, or “mold remediation [city]”. Without per-town pages and proper emergency local SEO, you're invisible during the 30-minute window when the homeowner is panicking and calling everyone.
Genesis builds town-specific landing pages with emergency-keyword SEO, LocalBusiness schema, and clear 24/7 phone CTAs above the fold. You rank where panicked customers are searching at 2am.
Real Atlas-built work
Photos from real restoration jobs.
Sites Atlas built. Photos from the field. The kind of visual proof homeowners actually look at before they call.
Genesis for Restoration Contractors
A restoration website that actually gets you found at 2am.
Professional site built from your business name or URL, with real SEO behind it — per-city pages, backlinks, ongoing content, and AI-search optimization. Ranked on Google, ChatGPT, and Perplexity. Built for emergency searches — when basements flood and homeowners search at 3am.
- Per-city landing pages that rank for “near me” searches
- Backlinks and ongoing content — full-service SEO, not a one-time build
- Built to be found by AI search engines — ChatGPT, Perplexity, Google AI Overviews
- Separate residential and commercial landing pages
- Photo galleries and before/after sliders for every job
- Water damage + fire + mold pages with insurance-carrier qualifying funnels
- 97+ Lighthouse score, mobile-first, sub-3s load time
- LocalBusiness + Service + FAQPage schema baked in
From $99/mo · 1 site included · cancel anytime
rapidresponsenj.com
Water, fire, mold. We restore it.
NJ IICRC-certified restoration · 24/7 emergency response
Water Damage
Fire & Smoke
Mold Remediation
Biohazard
99/100 Lighthouse
Ranking for 12 terms
Orion for Restoration Contractors
An AI phone agent that triages every 2am emergency call.
Sounds like a real person. Trained on your specific business. Triages flooding vs fire vs mold, qualifies the insurance carrier, dispatches the crew. All in one call.
- Picks up every call — no voicemail, ever
- Qualifies emergency type, insurance carrier, water-shutoff status
- Books directly into your Google Calendar
- Sends caller a text confirmation immediately
- Sends you a lead-scored summary email
- Handles overnight + weekend emergency volume automatically
From $50/mo · 100 min included · cancel anytime
Live call
0:47
Water heater burst and my whole basement is flooded. Right now.
Don't panic. Is the water shut off, and do you know your insurance carrier?
Water's off. Insurance is Allstate.
Perfect — Allstate is one of our preferred carriers. Crew can be there in 60 minutes. Address?
Hot lead · 10/10 · Basement flood · Crew dispatched · SMS sent
Priced for restoration. Not agencies.
One basement flood pays for two years of Orion. The math is not close. See every tier.
Website
Genesis
$99/mo
Water + fire + mold, insurance-carrier pages, town-level SEO.
Bundle · Save $49/mo
Genesis Pro + Orion Pro
$299/mo
Site, branded restoration estimates with insurance-direct pricing, plus Orion on your line. The full stack.
Phone Agent
Orion Starter
$50/mo
Catches the 2am flood calls and the weekend mold inquiries. 100 min included.
Project Visualizations
Studio
$125/clip
Photoreal AI before/after videos that close on the spot. Pay per clip or $399/mo unlimited.
Case Study
A Central NJ restoration business went from voicemail-jail to consistent emergency dispatch in weeks.
Same customer profile as a small restoration crew: 24/7 emergency demand, insurance-claim volume, town-level service area. The Gutter Bandits case study walks through the rankings, the build decisions, and what Tristan said about the change.
Roofer questions, answered.
Yes — Genesis creates dedicated service pages for every offering: water damage restoration, fire and smoke damage, mold remediation, sewage cleanup, biohazard cleanup, and storm damage restoration. Each loss type has different urgency, different insurance dynamics, and different SEO targeting.
Yes. Orion branches the conversation by urgency and insurance status. Emergency calls (active water, ongoing damage) get triaged immediately, booked for same-hour response, and you get an SMS alert. Insurance qualifying is built into the call: carrier, policy details, claim status, and deductible expectations are captured before your crew arrives.
Local SEO is your edge against franchise marketing budgets. Genesis builds town-specific landing pages, surfaces your IICRC certs and equipment prominently, and ranks for emergency local searches the franchises spread thin across hundreds of markets. Atlas Local manages your Google Business Profile so your local review velocity beats theirs.
Yes. Restoration credibility is intensely visual — Genesis uses photo-first layouts with equipment galleries (truck-mounted extraction, dehumidifiers, air scrubbers, thermal imaging), certification badges (IICRC, EPA RRP, AMRT), before/after restoration galleries, and mobile-optimized rendering. Your equipment investment and capability are what win big insurance jobs.
The preview builds in minutes from your business name or existing URL. Full deployment with your domain is typically same-day to live within 24 hours, depending on photos and branding review. Orion setup is a single quick conversation.
Ready to catch the next 2am emergency?
Genesis builds a preview of your restoration site in minutes from your existing URL. Orion will answer a live test call trained on your business. Free to try, no card required, and both ready for the next emergency call.